Sun Tzu Strategies for Marketing: 12 Essential Principles for Winning the War for Customers: 12 Essential Principles for Winning the War for Customers
Read Snippet : Battle-tested strategies for marketing your product or service to victory! Millions of business warriors have been inspired by lessons from one of the world’s greatest strategists, Sun Tzu. In Sun Tzu Strategies for Winning the Marketing War, the bestselling author and Sun Tzu expert Gerald Michaelson interprets the influential thinker’s classic battle strategies specifically for today’s marketing professionals by boiling down the classic The Art of War into “The Principles of the Marketing War,” such as: Organization of Intelligence: Know your market as well as you know yourself Economy of Force: Assess accurately where you employ your resources Simplicity: Even the simplest plans are difficult to execute Each principle is followed by strategic and tactical applications of the principle as adapted by the most successful armies of the world throughout history. The book features real-life applications of Sun Tzu’s theories drawn from some of the business world’s most successful marketing campaigns.
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The Industrial Commission will settle for written comments on the proposed momentary rule modification from June 15, 2020 by way of July eight, 2020. Written comments could also be despatched to Gina Cammarano, Rulemaking Coordinator, by way of electronic mail at gina.cammarano@ or through U.S. mail at 1240 Mail Service Heart, Raleigh NC 27699-1240. Please word that emailing your written comments to Gina Cammarano is the preferred methodology at this time resulting from Industrial Fee employees working remotely, to the greatest extent possible, in the course of the COVID-19 pandemic.
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